Typography Video: Letters, Design and Motion

The way some designers treat their type, you'd think type was meant to be seen and not heard. Well I don't agree and know that type deserves some overdue respect. This video is the first step in restoring type's rightful role in meaningful communication.

I've always loved typography, ever since I first discovered the art of lettering through Herb Lubalin's work back in college.
 
Letters joined together become words. Words joined together become ideas. Ideas strung together become stories.
 
This video you see below is my exploration into helping words speak for themselves, to become better storytellers.
 
Stories that help people connect, and brands connect, thereby opening new worlds through language.
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